Leaders in Interactive Event Technology

Glambot for Greggs – Baked in Gold

3 September 2024

Full Frame Events recently collaborated with Greggs for an unforgettable Glambot experience at their Baked in Gold launch event. Known for its iconic sausage rolls, Greggs introduced a surprising twist with a bespoke jewelry collection. Our Glambot setup added a high-tech, glamorous touch to this unique brand activation. Fans and influencers were thrilled to capture their moments in style, adding extra buzz and excitement to Greggs’ latest venture. Discover more about the launch here.


A Glambot to Elevate the Greggs “Baked in Gold” Launch

Our Glambot was the perfect addition to Greggs’ Baked in Gold launch. Each video captured guests with precision, giving them a high-quality, cinematic moment. Influencers loved showcasing Greggs’ unexpected jewelry line in a way that felt unique and sophisticated. The Glambot added a touch of Hollywood glamour, making it the highlight of the event.

Working with Greggs on this Glambot project allowed us to enhance the experience. The Glambot’s sleek, stylish videos created excitement and drove social sharing, giving guests a personalized keepsake they couldn’t wait to post.


Brand Activation That Boosts Buzz

This brand activation wasn’t just any launch; it was a strategic move to connect Greggs with a new audience through influencer marketing. By bringing together fans and influencers, Greggs effectively expanded its brand image. The Glambot setup encouraged attendees to share their videos, amplifying the launch across social media platforms.

Full Frame Events specializes in immersive brand activations that drive results. For more insights on our brand activation services, check out our dedicated page here.


Creating a Bespoke Event Experience

Greggs’ Baked in Gold launch was more than an event; it was a fully bespoke experience. Each element was designed to reflect the uniqueness of the jewelry collection. The Glambot made guests feel like stars while creating content that aligned with Greggs’ new luxury angle. The combination of style, technology, and brand engagement led to a memorable experience for attendees.

This bespoke experience left a lasting impression, showcasing Greggs in a fresh, unexpected way. Through our Glambot, Full Frame Events elevated the launch, creating shareable moments that kept Greggs’ jewelry collection in the spotlight.


Influencer Events That Drive Social Impact

Influencers were key to the success of Greggs’ Baked in Gold launch. By capturing high-quality Glambot videos, influencers engaged their followers with a new perspective on Greggs. The event combined influencer marketing and brand activation, broadening Greggs’ appeal beyond its traditional products. Each share amplified the brand’s reach, bringing more attention to its innovative jewelry line.


Interested?

At Full Frame Events, we bring unique bespoke event experiences that elevate brands. Our Glambot activation for Greggs’ Baked in Gold launch created high-impact, shareable moments for fans and influencers. Whether you’re looking to drive engagement through influencer events or launch a new collection, we’re here to create memorable experiences that make your brand shine.

Ready to make your event unforgettable? Contact Full Frame Events today to explore how our Glambot and brand activation services can boost your next launch. Our Glambot isn’t just any event photography solution. At Full Frame Events, unlike standard setups, our glambot utilises a full-frame camera, delivering professional-grade images and videos every time. The rapid movement and smooth transitions of our robotic arm bring a cinematic touch that catches the eye, setting us apart from the competition.

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